SEM & PPC Calculator
||CPL / CPA (€)
||Conv. Rate (%)
|First Value||Second Value||Variation|
1. Introduce at least two metrics.
2. Press ENTER and new values get calculated automatically.
HOW TO CALCULATE TOWARD GOALS
If you want to fix a metric, press the padlock symbol () to block it. Only the other values get calculated.
For example, if you want to keep CPC 1€, write "1" and press the padlock.
Everytime you change the conversion rate, only CPL will change, and viceversa, to get adjusted to the fixed CPC.