How to Calculate Adwords Metrics

Use this calculator to estimate the metrics of your Google Adwords campaigns. Calculate the missing metrics of your prospected campaign from other available metrics.

These are the formulas to calculate the most common Adwords metrics:

How to Calculate CPC


How to Calculate CPA


How to Calculate CPD


How to Calculate CPL


How to Calculate CPV


How to Calculate Cost per Conversion


How to Calculate CPM


How to Calculate eCPM (Effective CPM)


How to Calculate CTR


How to Calculate Conversion Rate


How to Calculate Conversions


How to Calculate Clicks


How to Calculate Impressions


How to Calculate Cost of PPC & CPM Campaigns


How to Calculate Ads Ranking


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