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Glossary for SEO, SEM and Analytics

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Bounce rate. Percentage of users abandoning a website after their arrival.

Page Rank. Numerical value from 0 to 10 created by Google to measure the importance of a website in Internet, according to the volume of incoming links.

Permutation. Change of order in words forming a keyword.

PPC. May refer to: 1. Average cost of a number of clicks. 2. Advertising model in which the advertiser pays a fixed price for each click.

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